Affinity for BD & Partnerships

Best in-class platform for managing your business development priorities


Correlation Ventures

Affinity is hands down the most powerful tool
 I’ve found for managing my relationships. Period.

Miles Bird
Associate | Correlation Ventures

Identify the best way to get to your top partnership prospects

Stop cross-checking between LinkedIn and your CRM, guessing for introductions. Affinity’s Alliances allow you to connect with other business units, senior management, and others in your network to surface their real- time relationship graph so you can immediately find the strongest paths of introduction to your prospects.

All of your relationship data automatically in one place

Affinity merges your team’s communications with third-party data to build rich profiles of everyone you’ve ever talked to, without you touching a key. Struggling with knowing who on your team spoke to a company recently? At a glance, see everything from Last Email to Next Meeting. Never lose sight of who you’ve talked to, when, or why.

Never miss another email from a valued partner

We proactively identify emails you’ve missed or haven't gotten a response to so you never drop the ball on an important partner. You can also set smart rules to remember to reach out to important partners every quarter and get notified about relationships that are at risk.

Manage active opportunities with zero data entry

You can manage all active partnerships as well as new opportunities seamlessly in an Affinity list. See everything from who talked to them last to what’s the next follow up. With Affinity’s smart columns, you will save more than 80% of time it takes to traditionally manage a pipeline so you can get back to deal-making.

Get started right away

It takes less than a minute to get setup with Affinity.
 Start building your pipeline and leveraging your network.